Marketing Your Library's Electronic Resources by Marie R Kennedy [epub, pdf, doc, kindle]

Marketing Your Library's Electronic Resources ePub, PDF, Kindle, Doc versions Available It's often hard to juggle promoting a library's e-resources effectively at the same time as building basic visibility within the community it serves. Useful for librarians at any type of institution, this How-To-Do-It Manual guides readers through every step of developing, implementing, and evaluating plans to market e-resources in an approachable and user-friendly way. Kennedy and LaGuardia show how front line librarians can improve awareness of under-utilized resources and increase demand for more of the same, thereby encouraging increased funding. Their book includes: Four complete programs from both public and academic libraries — A step-by-step organization guide, with a variety of feedback and assessment forms which can be used as models — Numerous examples of well-executed plans and outcomes.

Tags: download, marie r kennedy, ebook, epub, marketing your library's electronic resources

eBook info

  • Title: Marketing Your Library's Electronic Resources
  • Author:
  • Publisher: Neal-Schuman Publishers Inc
  • ISBN: 978-1555708894
  • Release date: 30.04.2013
  • 198 pages
  • Archive include: ePub, PDF, doc, kindle versions